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Website design for Mechanics and auto

When someone's car needs work they search, glance at the site, and call whoever looks trustworthy and close. We build mechanic sites that list your services clearly, show your reviews, and get you found locally.

What holds most mechanics and auto websites back

Most websites built for mechanics and automotive workshops were designed to look good in a browser at launch and not much more. They don't load well on a phone. They aren't structured around what people actually search for. And the Google Business Profile, if there is one, is sitting at default with no optimisation.

The result is a business that relies entirely on referrals and repeat customers, with nothing pulling in new work from people actively searching for what they offer. That's fine until referrals slow down. Then it isn't.

The fix isn't a prettier website. It's a site built around real keyword research, structured to convert a visitor into an enquiry, and paired with a Google Business Profile that shows up where mechanics and auto clients are looking.

What's included in every build

Every site starts with proper research. That shapes everything else.

Keyword research first

Before writing a word of copy we find what mechanics and automotive workshops actually search for locally and nationally. The site is built around those terms, not around what sounds good in a meeting.

Mobile-first build

Most enquiries for mechanics and auto come from a phone. Every site we build loads fast on mobile, looks clean at every screen size and makes contacting you as easy as one tap.

Copy that converts

We write the copy. Short, plain sentences that explain what you do, for whom, and what to do next. No filler, no buzzwords. Written for mechanics and automotive workshops clients, not search engines.

Google Business Profile

The website and the profile are built from the same keyword data. Your profile gets a proper description, services, posts and photo guidance so it surfaces in the local pack and on Maps.

Speed and technical basics

Correct meta titles and descriptions, structured data, sitemap and a build that passes Core Web Vitals. The foundations that make everything else work.

Ongoing support

You get a handover, documentation and the option to keep us on monthly for updates and Google Business Profile management. No lock-in. No retainer you don't need.

One operator, not an agency

Most web design agencies have a sales team, a project manager and a developer who you'll never speak to directly. You brief the sales person, the project manager translates it (partially), and something gets built that may or may not reflect what you asked for.

I do the research, write the copy, build the site and set up the Google Business Profile. One person, accountable for all of it. No handoffs, no miscommunication, no junior doing the work the senior sold.

I've spent 30 years in business, mostly in trade and distribution. I understand what a mechanics and auto business needs from a website because I understand how businesses like yours actually work. That background shapes everything from the structure of the page to the words in the meta description.

More about Chris and how I work

Packages and pricing

Three ways to work together. No lock-in. No hidden extras.

Refresh

From $1,500

Take an existing site and rework it: new copy, better structure, meta and schema fixed, Google Business Profile updated.

Rank-built

From $2,500

Research-led build from scratch. Keyword research, full copy, mobile-first design, schema, Google Business Profile setup.

Get Found monthly

From $199/mo

Ongoing Google Business Profile management, content, posts and reporting. Add to any package or as a standalone.

Common questions

Do you specialise in websites for mechanics and auto?
Yes. We build websites specifically for mechanics and automotive workshops, with copy, structure and keyword research shaped around what mechanics and auto clients search for. The result is a site that looks credible to a real visitor and ranks for the right terms.
What makes a website work for mechanics and auto?
For mechanics and automotive workshops, the fundamentals are fast load on mobile, clear services listed up front, easy ways to make contact or book, and content that matches what people actually type into Google. We research that before we write a word.
Do you manage Google Business Profile for mechanics and auto?
Yes. Every build can include Google Business Profile optimisation, which is often where local mechanics and auto pick up calls directly from Maps. The keyword research we do for the website feeds directly into the profile, so both work off the same data.
How much does a website for mechanics and auto cost?
A refresh of an existing site starts from $1,500. A research-led build from scratch starts from $2,500. Ongoing Google Business Profile management is from $199 per month. See the packages page for full detail.

Ready to get your mechanics and auto website working?

Start with a free look at your current site and Google Business Profile. No obligation, no sales call. Just a straight assessment of what's working and what isn't.

Also see: Website design services, Packages and pricing